Emphasis, Longevity, Organization & Why - Success Measurements!






Emphasis, Longevity, and Organization do distinguish Future Sounds DJ Service L.L.C. from others. We take pride in our efforts to present this information because on the day of your event, the focus on the ingrained words above deliver actions that make a difference.

My WHY Statement expresses my contribution and impact on myself and others.

Emphasis: This term is valued as twofold! We are first and foremost focused on doing good business. We began Future Sounds in 1998 by providing a valuable service to clients who liked our style of entertainment and business. A consistent delivery of our services built a reputation that emphasized confidence and comfort to our clients and other industry experts. This effort is a statute that we follow and respect every work day. This attitude and direction allows us to develop better organizational methods, entertainment processes and tools to be used by our clients and incorporated at our events. Over the years we adjusted these tools and equipment to provide better services, packages, and accessories to be more effective and efficient. The experience gained by doing good business and events has made our clients continue to use our services again and again for 25 years. Year after year, we continue to provide our business and its services to repeat clients through their family, friends, and business connections. We are vested in what we do and take pride in not what is only visible, but even more so, take pride in supporting our industry groups and businesses behind the scenes by doing better and being a better business.

Secondly, although we provide our services at many types of events, we focus our attention on the wedding industry. We are a wedding disc jockey service. We have tools that are geared to assist our clients in the preparation, organization and delivery of our services. We use a simple framework that ensures success by direction and familiarity with each event and the process. All aspects of what we do supports our foundation to deliver a memorable experience for all who attend an event. The experience differs for each person. Our goal is to work with you to make not just a memorable event, but even greater, create many memorable experiences that span family, friends, and business associates. This is the goal for each event.

Longevity: Chris Koval has been actively entertaining others since 1985. His career spans time in local TV, radio, stage production, and the club industry. He has been active in the mobile and wedding industry since 1993. He has been doing business as Future Sounds since November 1998. For nearly 40 years, Koval has performed at numerous formal and informal events. He has provided his personality and entertainment services at thousands of private, corporate, and public events for nearly four decades. He has professional relationships across several industries and clients that continue to use our services time and time again. Although repeat clients their connected family and friends were tracked in our database, in 2013, we began to take photos at events to document our ongoing history with clients and their connections. You can view this exciting revelation on our website at the bottom of our E.L.O. page or here.

Organization: Koval takes pride in the methods that are used to prepare and organize each event. He has traditional paperwork that is shared with clients and visible on our website to better educate and assist anyone who is getting married and organizing an event. Communication is essential for success. Usage of these tools make us mindful, up-to-date, and more knowledgeable about the details that surround the event. We share this information with other vendors to encourage collaboration and to be conscious of their needs during the event. We take time to arrange and structure the theme and music surrounding the ceremony, cocktails, dinner, and the dance. As a client, you can interact with our tools digitally on the back end of our website. Although the process is the same for every event, details and guests differ.

According to Nigel Collin in his book "Game of Inches", At the center of everything you do is…Knowing why you’re doing it. He explains in his book that knowing why gives you a sense of purpose and direction in life. Additionally, it gives you that extra impetus or motivation; it spurs you to go the extra mile, to do things a little bit better, and keeps you on track when things get tough (Collin, 2016). Although Collin addresses several things in his book, but the focus on "why" stood out to me.

Simon Sinek has a book called "Start with Why". In his book, he refers to the Golden Circle and the importance of starting with WHY and understanding the power of WHY! Sinek (2009) suggest that every organization on the planet knows what they do with the products they sell or services they provide. He continues to discuss that some organizations know how they do it knowing what makes them special or sets them apart from their competition. He argues that very few know WHY they do what they do. Making money is a result, WHY is a purpose, cause or belief (Sinek, 2009). It's the very reason your organization exist. This makes you get up each day.

Over the years, I first developed my mission statement, then it was suggested to find three words to describe my business. I have these items posted on this site. But the true insight and value of my WHY is not mentioned. Sinek suggest to develop a WHY Statement that helps retain the passion. Although this idea matures organically over time, it was not until the summer of 2021 when I identified my WHY. I do have a passion for what I do and the services I provide to my clients. I have always had this and it has never waned. I love being able to create memories and as a side note, my other half always says to me as I leave for an event, "make great memories". I have a collection of photos on this site that show a network of families and friends who have used my services over the years. This offers a sense of purpose. My older marketing pieces made mention of a tag line that was part of my passion to help fulfill lifelong dreams, reveal the unfolding excitement about those dreams and provide everlasting memories for the future for all to share. All this offers reason and purpose, but not a simple why. I took some time to reflect and learn that it is joy.

My WHY statement is: “To create joyful memories for others elicits fulfillment for the present, the past and the future" Chris Koval - Summer 2021

More About Future Sounds

Based and built on over four decades of successful engaging events, Future Sounds provides an experience for clients that is extraordinary and unique for every guest. Koval's love for entertainment, music, and family extends the Future Sounds experience creating memorable moments and stories that will last a lifetime. The commitment to entertain requires an ability to work with diverse age groups, cultures and nationalities. Future Sounds music library spans numerous genera and continuously grows and expands. Whether your function is for two hundred or two thousand, Future Sounds can get the job done. View 25 years of testimonials and listen to audio samples posted on the DJ page on this site to gain more insight.

Although we have performed at numerous events before and since our inception, our focus has been on weddings. We have a passion for what we do! We show pride in our preparation and organization for each event. As a result, we have been a part of many new beginnings for couples, families, and their friends. We become family through the reception experience and the memories are shared for years if not decades. We have provided services for countless couples, their siblings and friends. We do much more than just play the music at your reception. Our commitment to you and your event can be felt throughout the organizational process that begins months before your event. Future Sounds delivers more than a DJ service. We deliver an entertainment experience!

In 2015, Future Sounds expanded our audio visual services by request of several active clients and vendors. We often provided projection systems and related audio services for many clients and their events. Our company developed AV packages and related services to meet the simple niche needs and solutions for clients, agents and other organizers. This area of service grew dramatically since 2015 and became another vibrant resource and niche service solution. We are overjoyed to have these simple services as part of our wheelhouse. More information about Future Sounds DJ, MC, VOG, Karaoke, Lighting and AV services can be found on our website. Photos can be viewed on our Pinterest Site @FutureSoundsDJ.

In January of 2021, we attended a Disney presentation that was part of the International Live Events Association (ILEA) San Antonio Chapter monthly program. At the time of the presentation, many Disney concepts were shared and mapping cakes like the other concepts were out of our wheelhouse. In June of 2021, a new client booking us for her DJ services asked about cake mapping. Through research about the needed technology to provide the service, we took on the challenge to provide the service for our client. In December of 2021, we provided our first cake mapping service with success! As a result, we launched Cake Mapping SA in January 2022 as a new service option. As mesmerizing as it was, we continued to evolve the concept and the related tech and tools to be visually cleaner and more personal. This would make each mapped cake unique. We have continued to showcase our cake mapping options and related accessories. You can view more information at cakemappingsa.com or on our Pinterest site and boards related to cake mapping @FutureSoundsDJ.

We continued our mapping development as the months passed. Our Alternative Cake Design was one enhancement that allowed us to present a better space on a cake layer to show pictures of our clients. This led to the addition of the dual 11x14 accent canvases as an option placed on each side of the cake. The idea of the two accent canvases led to the idea of the Floating Canvas Wall and then the Floating Canvas Collage. In September 2022, we launched Projection Mapping TX to showcase this new feature evolved from mapping cakes. We continue to develop fresh ideas and continue to better what we do visually while keeping it within reach for the average client. We take time to educate others about our mapping options within our scope while looking at more technological adaptations. Although we are attempting to limit the size and footprint of the options, we continue to learn, grow, and expand. You can view more information at projectionmappingtx.com or on our Pinterest site and boards related to projection mapping @ProjectionMappingTX.

It is exciting to share these photos of the history with clients and their ongoing relationship with Future Sounds. It has been an exciting 25 years of business! Here to many more opportunities and memories.